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Noudar AI vs Discovered Labs: an honest comparison
October 1, 2026
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Both are AEO agencies for B2B SaaS. Discovered Labs runs larger teams with Reddit marketing and research, from EUR 6,995 a month. Noudar AI runs a 90-day program for companies at about 1M to 10M ARR. It costs EUR 3,000 in total, with a refund if kickoff goals are missed. Pick by stage, budget and proof.
Every fact below comes from each company's own website as of 1 Oct 2026, or from our platform. Prices change. Check the live pages before you sign anything.
How did we compare them?
Short answer: we used seven criteria a buyer asks about first, and only facts each company publishes.
The criteria are: who it is for, what it does, price, terms, reporting, team and proof. For each one we read the company's own pages on 1 Oct 2026. We did not use reviews written by rival agencies.
We are one of the two companies on this page. Read it with that in mind. We have tried to be fair, and we say plainly where Discovered Labs is stronger.
Noudar AI vs Discovered Labs at a glance
Short answer: Discovered Labs is larger, has published case studies and is priced for funded teams. Noudar AI is new, cheaper to start and built around one fixed 90-day program.
| Discovered Labs | Noudar AI | |
|---|---|---|
| Who it is for | Hypergrowth B2B, mainly SaaS; also fintech, healthcare and professional services (source) | Growing B2B tech companies, software or hardware, about 1M to 10M ARR |
| What it does | AEO and GEO, SEO, Reddit marketing; own frameworks for content (CITABLE) and technical work (OPERABLE) (source) | SEO and AEO end to end: strategy, content written and published, technical fixes, mentions, weekly AI checks |
| Price | Establish EUR 6,995/mo; Compete EUR 10,995/mo; Outlier from EUR 15,995/mo. On a 3- or 6-month commitment: Establish EUR 5,995/mo, Compete EUR 8,995/mo | EUR 3,000 for 90 days: EUR 1,500 at start, EUR 1,500 at day 90 |
| Paid diagnostic | EUR 4,370, credited if you sign within 14 days | Free AI visibility audit, results in 12 hours |
| Terms | Month to month, 30 days' notice; lower rates on a 3- or 6-month commitment | Fixed 90-day program; full refund if we miss the goals agreed at kickoff; you keep the work; a case study is part of the deal |
| Guarantees | Says no one can honestly guarantee AI citations (source) | No guarantee of rankings or citations; the refund is tied to goals set at kickoff |
| Reporting | Own AI visibility tracker (source) | Weekly AI checks; monthly pipeline report; share of voice by topic and engine, with the questions behind it |
| Team | About 15 people listed | A small team of SEO and AEO experts, with AI doing research, checks, first drafts and tracking |
| Published case studies | 7: 6 named (Gladia, incident.io, Granola, Sova, GetVocal, AdvisoryAI) plus 1 under NDA | None yet. We are new. |
When is Discovered Labs the better choice?
Short answer: when you want an agency with a track record, a large team and room to grow into, and the budget is there.
Choose Discovered Labs if:
- You want proof before you buy. It publishes named case studies with real B2B SaaS brands. We have none yet. That is a real gap, and we will not pretend otherwise.
- You are well funded and want a large team. Its tiers run from EUR 6,995 to EUR 15,995 and up a month. That buys more people and more output than a small program can.
- You want Reddit marketing as a core service. Discovered Labs sells it as part of its offer (source). We do community work only when it is disclosed, and it is not our main service.
- You want research and frameworks behind the work. It publishes its own methods for content and technical work.
- You want to stop at any time. It runs month to month with 30 days' notice. Our program is a fixed 90 days.
Our view of who it fits best: well-funded B2B SaaS teams that want a large team, Reddit and research, at a premium price.
When is Noudar AI the better choice?
Short answer: when you are at about 1M to 10M ARR and want a clear 90-day plan with a refund. You also need to be fine with a new agency.
Choose Noudar AI if:
- Your budget does not stretch to EUR 6,995 a month. Our Design-Partner Program costs EUR 3,000 for 90 days in total: EUR 1,500 at the start and EUR 1,500 at day 90.
- You want a refund tied to real goals. At kickoff we agree the goals together. If we miss them, you get a full refund and keep the work. We never promise rankings or AI citations. Nobody honest can.
- You care about pipeline, not a score. We start from the questions buyers ask when they are ready to choose. Then we report leads and deals each month. We turn AI visibility into pipeline.
- You want honest numbers. We show share of voice by topic and by engine, with the questions behind it. Our own starting point is public: our platform found that AI does not name Noudar AI yet.
- You want to try before you commit. Our free AI visibility audit shows what AI says about you, with results in 12 hours.
- You want to be a design partner. Batch 1 has 3 spots, open until 31 Oct 2026. A case study with us is part of the deal.
What you give up: a track record. We have no client case studies yet. You would be one of our first.
How do you decide between them?
Short answer: answer three questions about budget, proof and how you like to buy.
- What can you spend each month? If EUR 6,995 or more a month is easy, Discovered Labs gives you a larger team. If it is not, a EUR 3,000 program over 90 days is a lower-risk start.
- How much proof do you need? If your board wants named case studies first, pick Discovered Labs. If you can judge an agency by its method, its audit and a refund, Noudar AI is an option.
- How do you want to buy? Month to month with notice suits teams that want to scale up or down. A fixed 90-day program with goals and a refund suits teams that want a clear test.
Still unsure? Run our free AI visibility audit first. It costs nothing and shows where you stand in AI answers today. You can take it to any agency, including Discovered Labs.
FAQ
Is Discovered Labs worth it?
It can be, if you are well funded and will use a large team. As of 1 Oct 2026, its plans run from EUR 6,995 to EUR 15,995 and up a month, and it publishes 7 case studies you can check. To test the fit first, its EUR 4,370 diagnostic is credited if you sign within 14 days.
Who is Discovered Labs best for?
Well-funded B2B SaaS teams that want a large team, Reddit marketing and research, at a premium price. It also works with fintech, healthcare and professional services (source). It is a weaker fit if your budget sits below its entry plan of EUR 6,995 a month, or if you want a short, fixed test first.
Does Discovered Labs work month to month?
Yes. As of 1 Oct 2026, it runs month to month with 30 days' notice. A 3- or 6-month commitment lowers the price: Establish drops to EUR 5,995 and Compete to EUR 8,995 a month. Take the commitment only if you are sure you will stay that long, since the lower rate is the trade for less freedom.
Does Discovered Labs do Reddit marketing?
Yes. It sells Reddit marketing as part of its AEO offer (source). If Reddit matters in your category, ask any agency who writes the posts, from which accounts, and how each post shows who is behind it. We do community work only when it is disclosed, and it is not our main service.
Is Noudar AI a cheaper alternative to Discovered Labs?
It costs less to start, but it is not the same offer. Our Design-Partner Program is EUR 3,000 for 90 days in total, against EUR 6,995 a month for Discovered Labs' entry plan. You get a smaller team, a fixed 90 days and a refund tied to kickoff goals. You do not get case studies yet, because we have none.
